Advertising Platforms
Visual Social Advertising
Instagram Ads
Photo and video ads that reach people while they browse Instagram, from the same dashboard as Facebook Ads.
- Category
- Advertising Platforms
- Stack role
- Other
- Tool type
- Platform
- Best suited for
- Visually Driven Brands
- Hosting model
- Cloud-Hosted
Our rating, from hands-on experience building client projects. Not a public review average.
What is Instagram Ads?
Instagram Ads, in plain English.
Instagram Ads are paid promotions that appear inside Instagram, in places like Stories and Reels. They look like the posts people already scroll through, so they work best when the picture or video does the talking.
You can start small by boosting a post you've already shared, or build a full campaign in Meta's Ads Manager, the same tool used for Facebook Ads. That means one campaign can run on both apps, or you can choose Instagram alone when your audience and your visuals fit it best. You set the budget and can change it whenever you like.
Instagram Ads suit businesses that look good: new homes, renovated interiors, restaurants, events, products. The ad creates interest, and your website closes the loop with the details, pricing and a clear way to get in touch.
In our stack
Why we use Instagram Ads.
We use Instagram Ads for property clients whose homes and spaces photograph well. We run them beside Facebook Ads, with imagery that matches the website so the ad and the landing page feel like one brand.
Visuals Lead the Way
Photos and short video show off your spaces and products at their best.
One Dashboard
Manage Instagram and Facebook campaigns together in Meta's Ads Manager.
Start Small
Boost an existing post, then grow into full campaigns when it works.
Where we use it
Services built with Instagram Ads.
Related tools
Works well with Instagram Ads.
Build with us